The glam factor is significantly greater here than at the other Hard Rock Hotel and Casinos around the country and the hundred or so Hard Rock Cafe franchises the world over (where you can eat an overpriced burger beside one of the many B.B. It's a place where wannabe rock stars and, well, real rock stars can come to party, gamble, and trash their hotel rooms (of course doing so will cost you, or your record company, a fortune).
Arguably even more so than the Palms, Hard Rock is one of the most unapologetically hedonistic hotels in Las Vegas.